Japan is a large economic country with a total population of 126 million. The scale of e-commerce is also relatively large, ranking fourth in the world. With the development of e-commerce, the proportion of elderly people among the purchasing population is also increasing, and the penetration rate of online shopping As high as 70%, the network coverage is also relatively high. Therefore, many people choose to open stores on the Amazon platform. If you want your products to sell well, you must understand which products are more popular in Japan. Today I will show you the product sales rankings on Amazon Japan.
1. Products for the elderly.
Because Japan has a serious aging population, accounting for about 28% of the total population, the sales of elderly products on Amazon are relatively high. There are many products for the elderly, such as travel strollers, clothing for the elderly, health care products, fishing tools, etc. Sellers can choose one from them.
2. Home appliances.
According to statistics, the most popular products on the Amazon platform are home appliances, such as dehumidifiers, humidifiers and other small appliances. These products are not expensive and most people will choose to buy them online, but large ones Home appliances are not suitable for sale.
3. Professional clothing.
Japanese people are required to wear professional clothing when working. The sales volume of these products is relatively high and they are necessities in daily life, such as office bags, suits, ties, shirts, etc.
4. Entertainment supplies.
Because the birth rate in Japan is relatively low, many young people have free time and can fill their lives with entertainment products. Entertainment products include VR game equipment, home projectors, pet clothes, etc. The product is not particularly expensive and more people will buy it.
5. Fashionable clothing.
There will be some differences between the fashion clothing styles of Japanese people and other countries, and people’s aesthetics will change every once in a while. If sellers want to choose this type of product, they need to first understand what styles Japanese people like. Products sold in this way will be popular.
The product sales rankings on Amazon Japan will change every once in a while. If sellers want to understand consumer preferences, they need to look at the product sales rankings on Amazon Japan every once in a while, and then make further decisions based on their own circumstances. , choose suitable products to put on the shelves, so that you can make a certain profit.