After many sellers choose Shopee to open a store, if they do not understand the relevant rules of the platform, they will easily be deducted points during the operation process. The following will introduce to Shopee sellers under what circumstances Shopee live streaming will lead to point deductions? How do Shopee sellers activate live broadcast?
Under what circumstances will Shopee live streaming result in point deductions?
Duplicate products are listed, products are placed in the wrong category, delivery is slow, orders are not completed, and buyers are allowed to cancel orders in chat.
How to activate Shopee Live?
1. Create a live broadcast.
Enter shopee-app-my-purchase-live broadcast-create live broadcast.
2. Upload the live broadcast cover.
Click on the new cover and add a photo: you can take a photo directly or choose from the album to upload the live broadcast cover photo (required).
Notes:
Set a suitable and eye-catching cover image to attract users to click:
(1) Present it as a character: it is recommended to occupy 60-70% of the main visual area %.
(2) Presented as LOGO: It is recommended to use color, visual symmetry, and design sense to place it in the middle and shrink it by 60% to avoid systematic cutting. The recommended image size is 9:16, and the reference size is 900×1600.
(3) Presented as a collage of product images: It is recommended that the main body be set in the middle and presented completely.
3. Live broadcast title and description.
Click New Title to enter the live broadcast title (required) and enter the live broadcast description (optional). The upper limit is 200 characters and emoticons can be entered.
4. New live streaming products.
Click on New Related Products – Select products from Favorite Products and My Store (Select). After uploading, you can sort or delete items by yourself. Please note that the limit is 200 items. All of these can be set up to start live streaming. You can enter the live broadcast room to preview the picture:
Confirm the live broadcast title in the upper left corner – click the inverted triangle button on the right side of the title – preview and check the live broadcast narrative.
Click on the shopping bag chart – press the display button – select the products to be displayed – the products on display will be displayed in the upper left corner of the live image.
Clicking on the smiling face is the little sister’s favorite beauty mode, and you can choose the degree of beauty.
Click the camera icon to set the front screen or back screen.
Click Notify Fans. About 3 minutes after the live broadcast starts, the system will automatically send a live broadcast notification to the fans of the live broadcaster.
Then click the live broadcast button to complete the live broadcast preview and start the official live broadcast.
Through the introduction, sellers have some understanding of how Shopee sellers activate live broadcasts and why live broadcasts will be deducted points. Sellers should know that live broadcast is one of the effective ways to promote products, so many sellers will activate live broadcast. Sellers really need to spend some time and thought on how to live broadcast. This is very important.