As one of the world’s largest e-commerce platforms, Amazon provides sellers with a series of logistics services to facilitate sellers to deliver goods to customers. For new sellers joining the Amazon platform, it is very important to choose the appropriate logistics method, which can not only improve logistics efficiency but also reduce costs. So, which logistics method should new Amazon sellers choose?
1. Fulfillment by Amazon (FBA).
Fulfillment by Amazon (FBA) is a one-stop logistics service provided by Amazon. Sellers store goods in Amazon’s warehouses, and Amazon is responsible for a series of tasks such as packaging, shipping, returns, and customer service. Sellers only need to be responsible for shipping the goods to Amazon’s warehouse. Using FBA services, sellers can enjoy Amazon’s fast delivery, high-quality customer service, and higher sales opportunities. At the same time, FBA services can also improve the credibility of sellers and increase sales. However, the cost of FBA services is relatively high and needs to be calculated based on multiple factors such as the storage time and sales volume of the goods.
2. The seller delivers the goods by himself.
Seller self-delivery means that the seller is responsible for delivering the goods to the customer. This logistics method can reduce transportation costs, but requires sellers to undertake a series of logistics tasks themselves, including packaging, shipping, returns, and customer service. In addition, because sellers cannot enjoy Amazon’s fast delivery and high-quality customer service, the seller’s sales volume and reputation may be affected.
3. The seller cooperates with a logistics company.
Sellers can choose to cooperate with third-party logistics companies to ship goods to customers. This logistics method can reduce transportation costs, and at the same time, you can enjoy fast delivery and high-quality customer service from third-party logistics companies. However, sellers need to be responsible for packaging and preparing the goods themselves, and need to sign a contract with a third-party logistics company and a series of other tasks.
4. Amazon Multi-Channel Fulfillment (MCF).
Amazon Multi-Channel Fulfillment (MCF) is a multi-channel distribution service provided by Amazon. Sellers can store goods in Amazon’s warehouses and then use the MCF service to deliver the goods to customers. Similar to FBA services, sellers can enjoy Amazon’s fast delivery, excellent customer service, and higher sales opportunities. However, the cost of MCF services is relatively high and needs to be calculated based on factors such as the weight of the goods and the delivery area.
To sum up, new Amazon sellers can choose the appropriate logistics method according to their own needs and economic strength. If the seller wants to quickly increase sales and credibility, and is willing to bear higher costs, you can choose to use FBA services; if the seller wants to reduce transportation costs and is willing to take on more logistics work, you can choose to deliver it yourself or cooperate with a third party. Third-party logistics companies; if sellers need multi-channel distribution services, they can choose to use MCF services. No matter which logistics method is chosen, sellers need to pay attention to packaging, delivery, returns and customer service to ensure the smooth completion of the logistics process and improve customer experience.