If a seller on the wish platform presents misleading products, he or she will generally be fined by the platform, and the seller can appeal. So how to appeal against Wish’s misleading product fine? This will be introduced in detail below.
Misleading product violations mainly include the following aspects:
1. Unreasonable pricing. The seller’s product prices need to be within the market price range of similar products, and accurate product pricing needs to be provided when uploading products.
2. Contrary to the buyer’s evaluation. Generally speaking, if buyers continue to report that the actual product does not match the promotion, the product will be judged as misleading.
3. The product title and main image do not match the actual product. If the title and main image of a seller’s product are too concentrated and unnecessary product descriptions appear, the product will be deemed misleading.
When appealing for misleading product fines on Wish, if a seller’s product is found to be misleading, the platform will fine the orders placed within the first 30 days before the product is judged to be misleading. If a seller believes that a product has been mistaken for a misleading product, he or she can file an appeal and the platform will review it again. Under normal circumstances, sellers can only appeal within 90 days from the date of creation of the violation. If the violation appeal exceeds 90 days, it generally cannot be revoked. If a product is found to be misleading, the seller will face risks such as product delisting and grade impact. At the same time, sellers will also be responsible for refunds for orders of misleading products. Repeated violations may also lead to account freezing or termination.
If a seller clearly describes a product but contains a large amount of false and unsubstantiated information, the product may be deemed “false advertising.” If the product description is unclear, it will be considered an “unclearly described product.” If a seller’s product details page deceives users, the product will be deemed a “misleading product” and may be found to be in violation. If a seller receives a product that is inconsistent with the product advertised on the product detail page, the product may also be found to be in violation.
In summary, Wish misleading product fines can be appealed. Buyers need to be cautious when shopping and carefully check product information to avoid being misled by merchants. At the same time, the platform also needs to strengthen the management and review of merchants to protect the rights and safety of consumers.