The current development momentum of cross-border e-commerce is still very good, so many people have seen the prospects and choose to engage in related industries. Setting up a store on the AliExpress platform is the choice of many people . In the daily store operation process, many sellers will find that the store’s products are not ranked. In this regard, let’s take a look at the reasons why AliExpress sellers’ products are not ranked.
Reason 1. The store’s service rating is low.
The service rating of an AliExpress store can well reflect the comprehensive situation of a store in various aspects such as traffic, quality and service over a period of time. The higher the service rating, the greater the weight of the store. High, so the weight of the products in the store will be increased accordingly, which has a very critical role in promoting the ranking of products. And if a product is not ranked, it is most likely because the service rating of the entire store is too low.
Reason 2: The product violates the regulations of the platform.
A large part of the reason why the products of AliExpress sellers are not ranked is that the products violate the platform’s regulations. To determine whether it is a violation, you can check it through the violation entrance on the home page of the seller’s backend. . Once there is a violation, it is considered a relatively minor step to be demoted and not ranked. In some serious cases, it may even be removed from the shelves or the store will be closed.
Reason 3: The conversion rate of the product is too low.
If a product has not converted, it will not actually be ranked. Therefore, sellers need to improve the conversion rate of the product through improvements in traffic, unit price and marketing. Only in this way can it be possible. The product can get a good ranking in the later stage.
Reason 4: The quality of the product itself is not good.
If a product performs poorly in terms of quality, it will make consumers feel disappointed after receiving the order, thus giving a bad feedback or a lower rating. Over time, this product will There will be no ranking.
After reading the above four-point introduction, I believe everyone will have a clearer understanding of the reasons why AliExpress sellers’ products are not ranked, and everyone’s daily store operation process , you still need to pay more attention to all aspects of the product. Only by doing a good job in all data can you continue to improve its ranking.