Amazon has many consumers, attracting many domestic e-commerce platforms to enter the Amazon cross-border platform. However, if merchants want to manage it well, they need certain operating methods, so merchants need to learn how to operate. What is the operation process of Amazon products?
1. Product selection: Anyone who knows Amazon knows the quality of their products. From the beginning, they should pay attention to the quality of the product. Quality is the basis for attracting customers. Product selection is very important. Investigate the overall situation of similar products on the Amazon platform and estimate the market capacity and competitiveness of the product. Select competitive target products, investigate their daily sales, and guide and improve their product distribution plans.
2. Set keywords accurately: When setting keywords, try to write as many different keywords as possible. The more accurate the keywords, the better.
For example, for women’s shoes, if the merchant only sets one women’s shoe and shoes as keywords, the merchant’s transaction rate will definitely be very low, because there are various categories under women’s shoes, such as women’s high heels, women’s high heels, and flat shoes. wait. When users search, they usually know what kind of shoes they want to buy. When searching, most people will naturally search through precise keywords, and precise keyword searches will naturally have a higher transaction rate.
3. Use the Amazon management system to collect products, convert them to other languages with one click, and upload them to your own store with a price difference of 5-20 times. After the order is generated, the merchant goes to the third-party platform to place the order, sends it to the Shenzhen transit warehouse, affixes an international logistics label, and delivers it to foreign customers to achieve profit margins. The entire network collects unsourced store clusters, making it easier to collect popular products.
4. Refined operations, seamlessly connect Amazon, no supply, store groups and refined operation models. Detail each item to maximize revenue from Amazon’s unstocked store base. At the same time, refined operations focus on comprehensively understanding Amazon’s rules, abiding by the rules, using the rules, avoiding violations, and refusing to punish and close stores. Together, these four points can be said to be the core of the entire operation.
Amazon’s operations are very important. If you want your store to get more traffic among many competitors, merchants need to understand Amazon’s overall operating philosophy to clarify goals and subdivide work arrangements to improve work efficiency!