When creating a TikTok account, you will encounter a situation where the video playback is 0 after it is published. What is the reason for this?
The reasons may be the following 4 points:
1. Reasons for failure in raising an account
Some friends who have no idea of raising an account, after registering a Tiktok account, Then started posting videos. This will definitely cause problems, and it will be judged as a marketing account by the Tiktok algorithm system with a high probability. All in all, just use Tiktok’s various functions more. Increase following, likes, downloads, comments and other operations, and do your best to make the platform trust you and think you are a real person operating it.
2. Video quality issues
Due to video quality issues, 0 playback may also occur. For example, the video image is too blurry to be played during the machine review stage, so it cannot be played at all.
For example, video content is unattractive, very boring, and does not comply with the platform’s recommendation algorithm. For example, the tonality of the video does not suit the taste of local people, the user is quickly deleted, the viewing data is invalid, etc.
So, if you want to do a good job on Tiktok and break through 0 plays, you must pay attention to video quality. Make the video conform to the platform’s recommendation algorithm (for machine viewing), but also fit the user’s preferences (for display).
3. Reasons for deduplication in editing
If it is video processing, we must also consider whether the editing depth is not enough and the reason is not complete deduplication. In other words, the moved video was detected by the Tiktok algorithm, so it was played 0.
Therefore, when choosing videos, you need some skills:
First, try to choose the latest high-quality videos and avoid particularly popular videos on the platform. In this way, you can select videos that have not been picked by many people, and you can also increase the probability of video playback exceeding 0.
Second, we need to enhance the depth of video editing to achieve better deduplication effects. The main methods include: pinching the beginning and ending, deleting the number of video frames, adding filters, adding stickers, changing video speed, changing video size, removing watermarks, modifying MD5, etc.
5. Delay in review
Of course, the Tiktok platform itself may also strengthen risk control. In this way, review delays will occur, which means that for some reason, the Tiktok platform has strengthened its control over video content at a certain period of time. In this way, the number of audit rules will increase and the audit time will increase. So, we posted a video that had no views after a few hours. It was on the second or third day that the platform started recommending products.
In fact, when creating a Tiktok account, you should consider the overall situation. As long as there are one or two videos with no views, it’s not a big problem. Just keep playing the video at your pace.
However, if we publish multiple videos within a few days, and each video is 0, then we must start paying attention to this problem and start solving it.