As one of the leading e-commerce platforms in Southeast Asia, Shopee has gradually matured and improved in its operations. In 2019, Shopee launched many new rules and policies to safeguard the rights and interests of consumers and merchants and improve the platform’s transaction efficiency and credibility. This article will comprehensively analyze Shopee
New rules and policies in 2019 and analyze their impact on consumers and merchants.
1. Shopee Guarantee Plan.
Shopee Guarantee Plan is a new service launched by the platform in 2019, aiming to improve the transaction experience of consumers and sellers. This plan provides consumers with a safer transaction environment by optimizing Shopee’s risk management process. If the goods purchased by consumers on the Shopee platform have quality problems or the goods are not received, Shopee will refund the full amount. This service means that sellers must ensure that the products they sell are of high quality and delivered on time. To this end, the goods need to be classified and inspected before they are imported to meet the needs of consumers. Consumers can purchase better quality products and enjoy a safer shopping experience.
2. Shopee’s fair payment rules.
In order to simplify the transaction process, the Shopee platform has launched fair payment rules, stipulating payment methods such as commissions and shipping costs for sellers, making it easier for sellers to understand. Go to Shopee
In the Merchant Center, sellers can view the platform’s detailed description of commissions and discounts. This new rule not only simplifies the transaction process, but also reduces the consumption of sellers and platforms, and enhances sellers’ profit margins.
3. Order delivery restrictions.
In order to ensure timely processing of orders, Shopee has launched order delivery restriction rules since October 2019. Under new rules, sellers complete 99% of their purchases on the platform
After the above orders have been shipped, you can continue to create and process new orders. If it exceeds 1%
If the order is not shipped, Shopee will take restrictive measures on the seller’s account to ensure that the order can be processed in a timely manner. This new rule urges sellers to deliver goods in a timely manner after a transaction is completed, improving service quality and buyer satisfaction.
4. Shopee store quality and control rules.
In order to prevent false transactions, Shopee launched store quality and control rules in 2019. This new regulation requires sellers to operate legal, safe and reliable stores on the platform. Shopee’s regulations include the need to verify sellers’ identity information, review the authenticity of product information, and maintain a credit scoring system based on fair transactions. Through this new rule, the Shopee platform provides consumers with a more reliable and secure transaction environment.
5. Shopee platform credit score system.
In order to promote basic fairness in transactions, the Shopee platform launched a credit score system in 2019. By integrating user behavior feedback, we can identify sellers with high reputation and who are accustomed to managing and handling disputes, providing more confidence and guarantee to buyers for successful transactions. The merchant’s credit score will be calculated by the Shopee system based on complex calculations such as order dispatch, cancellation, and complaints. Buyers can check the seller’s score rating to more accurately select highly reputable sellers. For sellers, by actively managing the store and meeting customer needs, they can obtain a higher credit score rating. This is also conducive to attracting traffic and increasing the trust and praise rate of the merchant.
In general, Shopee launched many new rules and policies in 2019 to ensure the basic fairness of transactions, improve service quality, and protect the rights and interests of consumers and sellers. Through new rules such as guarantee plans, fair payment rules, order shipping restrictions, store quality control, and credit score systems, the Shopee platform provides consumers and sellers with a safer and more reliable transaction experience. It also strengthens the trust of merchants with excellent quality and orders. Prompt processing and establishment of fair dealing reputation reviews. The implementation of these new rules and policies will help promote the continued development of the Shopee platform and improve the credibility of the entire industry. In the future, Shopee will continue to introduce more new rules and policies to improve user experience, strengthen transaction protection and maintain the overall quality of the platform.