The price published by the seller’s backend is the unit price of the product, and the sales price displayed on the App’s front desk is the sum of the unit price of the product and the mainline logistics fee.
(1) Basic formula
Front-end sales price = back-end product unit price + trunk logistics fee
Back-end product unit price = FOB price + return cost + terminal operating fee + Commission
Among them:
(1) The FOB price needs to include profit, domestic freight, ordering fees and other costs.
(2) The unit price of the products in the backend is US dollars, and you can refer to the exchange rate in the past two weeks.
(3) Sellers can calculate the return cost based on the return rate of their own store.
(2) Cost composition
1. Commission ratio: 12%
Platform commission = (unit price of product x quantity + trunk logistics fee – store discount amount) x The platform commission rate is 12%
2. Domestic freight
Including the express delivery fee of the goods to the transit warehouse and the warehouse order fee (if necessary, 1 USD/order)
3. Logistics cost
International freight = product weight (kg) x freight standard
Terminal operation cost: US$0.65/logistics order.