In addition to the activities in the marketing center, we can also conduct the following marketing activities to increase product exposure and buyer stickiness.
We can include promotional materials or small gifts with promotional information and discount information in the package to encourage buyers to pay attention to the store and give favorable comments. Some third-party freight forwarders can provide such additional promotional materials and small gifts. services.
It should be noted that small gifts may increase the weight of the package, so it is recommended to choose some small gifts that are lightweight, distinctive or related to the goods purchased by the buyer. For example, we can offer a bow tie when a buyer purchases a shirt. Of course, when giving small gifts, you must consider the cost and profit of the small gifts. In addition, some platforms (such as Amazon) strictly prohibit sellers from adding promotional materials to packages, so the same promotional methods cannot be abused, and you must pay attention to the platform rules.