The Shopee platform will launch some holiday promotions or limited-time shopping activities during some holidays, and we can sign up at the designated time. Promotional activities can effectively increase the conversion rate of stores and products. However, it should be noted that some activities have thresholds, such as requiring sellers to be preferred sellers, requiring products to have a certain number of positive reviews, etc.
In the “Marketing Center” page, click the “Activities” option to see the next activities, ongoing activities and expired activities on the Shopee platform.
In addition to official promotions, the Shopee platform has opened limited-time shopping activities in the store, which is similar to flash sales activities on domestic e-commerce platforms. We can set up limited-time shopping activities in the store to increase the conversion rate of products.
The conditions for products participating in the limited-time shopping event are as follows: the inventory of promotional products is 3~1000; the discount is set to 10%~99%: the promotional price is lower than the lowest price in the last 7 days (excluding limited time Purchase activity price); product evaluation score > 4 points; can be pre-sale products; stocking time ≤ 3 days; did not participate in the limited-time purchase event 24 hours before participating in this limited-time purchase event.
In the “Marketing Center” page, click the “Limited time purchase in store” option, and the ongoing limited time purchase activity and the number of clicks/views of the activity will be displayed. Click the “Create New Limited Time Offer” option to select the date and time period to participate in the limited time offer.
Next, select the products to participate in the limited-time purchase event, and then set the discount amount or discounts for the products, event inventory, and purchase limits.
We can set up limited-time shopping activities during large-scale promotions in stores on the Shopee platform to increase conversion rates. We can also use limited-time shopping activities in conjunction with discount promotions in stores.