The “Mass Entrepreneurship, Mass Innovation” and “Internet +” action plans are blooming across the country. E-commerce is not only a virtual economy, but also a digital real economy. With a hundred flowers blooming in the Internet entrepreneurial community, the “Chinese Dream” has ushered in an era of “mass creation, mass sharing, and mass wisdom”. Cross-border e-commerce is a specific innovative form of “Internet + foreign trade”. It creates a platform for various innovative products and services, improves the export capabilities of small and medium-sized enterprises, lowers the industry entry threshold, and enables them to become “small and micro multinational enterprises”; Chinese consumers can easily and conveniently obtain a variety of commodities from all over the world, satisfying the masses’ demands for high-quality consumer goods, activating the growth of a number of the most innovative enterprises, and helping to form market mechanisms and effective competition.
The reason why the government chooses cross-border e-commerce as a breakthrough for the transformation and upgrading of foreign trade is mainly due to comprehensive considerations such as trade models, technological improvements, and product characteristics. The development of cross-border e-commerce is conducive to optimizing the foreign trade industry chain, helping traditional foreign trade companies transform and upgrade, helping entrepreneurial innovation and small, medium and micro enterprises to quickly enter the foreign trade market, capture new changes in the market, and create more international brands.
According to the WTO report, the basis of international trade is rules, which are the guarantee for building trust.” Cross-border e-commerce allows China to better participate in international economic and trade governance and participate in more digital business markets. In the past, China often fell into a passive situation in the entire economic and trade activities and was unable to take the initiative in complex international economic and trade. The “manufacturing power” under the information economy is more internationalized. The open and interconnected environment is conducive to covering more target customers at lower costs, allowing China’s manufacturing to directly face more complete market competition. In addition, cross-border e-commerce has ushered in an era of “inclusive trade” for small businesses and consumers.
The vigorous development of the Internet has brought about changes in business models, products and market structures, resulting in new opportunities and transformations in international trade. Consumers, businesses and more disadvantaged groups in traditional trade can participate in international trade and obtain better resources, services and diverse channels. International market information will be more transparent and trade processes will be more convenient.
“Inclusive trade”, also known as inclusive trade, refers to services that allow trading subjects from all walks of life, especially trade disadvantaged groups, to participate in trade. Its core is to effectively and comprehensively provide services to society. All classes and groups provide trade services. It is precisely because of its advantages in Internet technology and manufacturing base that my country has seized the opportunity to join the United States in becoming a global cross-border e-commerce center.
Cross-border e-commerce realizes the connection between small orders and small needs, conforms to the new characteristics of consumption model transformation, and meets diversified needs. China’s consumption upgrade and cost-effective manufacturing output, “global procurement, global sales, global consumption”! Scholars see the issues, entrepreneurs see business opportunities, “Internet + foreign trade” has enabled my country’s foreign trade and import and export related industries to rapidly innovate and integrate. Entrepreneurial opportunities such as cross-border payments, foreign trade services, and logistics networks have become new driving forces for the growth of foreign trade and port economies.