Cross-border e-commerce, that is, “cross-border trade e-commerce,” is popularly known internationally as Cross-border eCommerce, which specifically refers to cross-border online retail, such as foreign trade small-amount wholesale and 2C. The so-called cross-border refers to the transaction process in which transaction entities belong to different “customs borders”, including import and export, and use the Internet to complete transactions, conduct payment settlements, and use express mail, parcels, etc. to deliver goods to consumers through international logistics. An international business activity.
Strictly speaking, cross-border retail is a component of trade. Cross-border consumers will also include some type B merchant users who engage in fragmented small-amount transactions. In reality, it is difficult to distinguish between type B merchants and type C individual consumers. Usually, from a customs perspective, cross-border e-commerce is equivalent to buying and selling small packages online, mainly targeting consumers. Traditional import and export B2B goods can only be sold to importers. They need to sign a traditional foreign trade purchase and sales contract and prepare paper documents such as packing lists, paper invoices, and customs declarations. They do not fall within the scope of cross-border e-commerce.
Cross-border e-commerce digitizes, networks, and fragments traditional trade processes. The purchasing characteristics are mainly small batches, multiple batches, and small single transaction amounts, including direct transactions and related services, that is, ” “Products + Services” can be classified according to import and export direction, transaction model, platform operator, service type, etc. The new omni-channel (Omni-Channel) retail refers to the realization of a seamless shopping experience by spanning multiple physical and online shopping channels, always connected anytime, anywhere, because it faces the policy risks and logistics industry from integrating independent online and physical stores. Challenges, so it has always been regarded as the most elusive “Holy Grail” in retail.