In the early stage of branding, the focus is on using simple and reliable marketing methods to promote products while accumulating customer resources. Due to the Amazon platform’s strict confidentiality mechanism for customer information, it is difficult to rely solely on platform resources for product promotion (such as email marketing). Therefore, this section briefly introduces a method that relies on Facebook social media for product promotion.
Suppose the category we want to promote is “bodystocking”. You can find many brand accounts and posts about “Bodystocking” on Facebook. (Here are just the results of searching with “Bodystocking” as the keyword. You can also search Other related content and keyword search).
You can find users who are interested in each related post.
In the user interface, there is a “Send a message” option at the top. .
Then enter the product promotion information (such as discount information, new product launch information, etc.) into the message bar, and you can send the promotion information.
This method belongs to. Overseas social media is a wide-reaching product promotion technique, but if the text content is not attractive enough, it will arouse users’ resentment. Therefore, it is necessary to confirm whether users really have demand for related products, and the text content also needs to be very concise.