When grouping store products, we must consider the buyer’s feelings. We must allow buyers to understand at a glance what the products in this group are when browsing the store grouping, so we cannot randomly group them. Name, we must consider the buyer’s shopping experience for the sake of the buyer, so where are the product groupings set?
We log in to the “AliExpress” backend and click “Product Management” – “Product Grouping” to set it up. Click New Group to enter the group name. The correct way to fill in the group name is to divide the groups according to the product classification. For example, women’s shoes include high heels, slippers, and sports shoes. Here we take high heels as an example. High heels can be divided into several types, such as business high heels, sexy high heels, fashionable high heels, etc. Then the grouping of high heels can be named business women’s high heels, fashionable women’s high heels, women’s sexy high heels, etc. Below I have grouped high heels for everyone to browse.
Buyers can get a good experience by grouping products in this way, allowing them to know at a glance what type, style and style of high heels this group is. If we only set up a product group for high heels, which contains various styles of high heels, buyers will have to look over and over to find a high heels, which will be very difficult. In this case, the buyer will not stay too long, so Taking care of the buyer experience is crucial. We do what we can to make it convenient for buyers. In this way, if the customer experience is good, they will naturally look at a few more pages, and our page views will also increase. At the same time, the more pages customers look at, the longer they will stay, which is more conducive to search. The engine captures our store, and the store and product rankings will be relatively high.