The blue ocean of cross-border e-commerce has been turbulent for a short period of time. It has a short history but is full of twists and turns, and many pioneers who are brave enough to take the lead have emerged. Are there still opportunities? As long as the trends of “manufacturing transformation, foreign trade exports, and consumption upgrading” continue unabated, “selling globally and buying globally” will be a long-lasting business, and the international logistics services of “delivering globally” will also continue to flow. . Cross-border e-commerce is a comprehensive cross-industry whose core components are “trade, logistics and information technology”. This multi-link, related and vague business format allows professional companies that focus on certain fields to benefit from it.
Starting from the four aspects of “concept/model innovation, product/service innovation, management/marketing innovation, and technological innovation”: on the one hand, we pay close attention to the needs of consumers, and on the other hand, we continue to carry out technological innovation, Only by organically combining the two can we win in innovation and competition. In terms of concept, people often mention the advantages of first movers. Through the time advantage of starting early, they can establish advantages in economies of scale, technical experience, sales channels, etc., and build strong market entry barriers.
In the new environment, prior experience and tuition fees may even cause drag and burden. The main consumer force in the future world will be the younger generation, and some pioneering companies may not understand the preferences and needs of the new generation, resulting in products or services that are unable or unwilling to please these young consumers. This undoubtedly leaves opportunities for disruption by new market entrants.
In the next five years, China’s consumption growth will reach 23 trillion U.S. dollars. This increase is equivalent to 13 times the current consumer market in Germany or the United Kingdom. Third- and fourth-tier cities will become the main driving force for growth. Mobile phones will “Businessmen occupy the main share”. Management innovation can optimize various production factors and production conditions, thereby laying the foundation for continuous innovation of enterprises. Technological innovation is the key to cost and efficiency, strengthening the ability of enterprises to withstand market risks. The information economy is becoming a global The engine of economic development, e-commerce has become the “component” of the real economy.