As the fastest growing cross-border e-commerce platform in Southeast Asia, Shopee has attracted many sellers in recent years. For sellers, creating popular products is the core to maintain stable store operations. Therefore, Shopee is the fastest growing cross-border e-commerce platform. Let’s take a look.
1. Refined operation.
At the beginning, Shopee can choose to distribute goods or conduct refined operations, but as the number of sellers on the platform increases, spreading the network is no longer a good way of operation. Therefore, it is recommended that sellers with conditions conduct refined operations when opening a store and determine the main operating product categories. This can quickly create personalized labels for the store, facilitate Shopee to locate the store, allocate accurate traffic to the store, and promote transactions and conversions.
2. Select products.
After determining the store’s operating model, Shopee sellers need to carefully select and conduct rigorous market research to select products that are currently popular on the platform and have a low market share, but can also select different brands of Shopee products. Shopee sellers can conduct rigorous market research and select products that are popular on the platform and have a low market share.
In addition to making good product selection, Shopee sellers also need to use the “chat room” to conduct friendly shopping with buyers, help buyers understand the products, stimulate buyers to place orders, and ensure the delayed response rate of the “chat”.
3. Differentiated operations.
In practice, since there are a large number of similar stores on the Shopee platform, if you want to make your store stand out, you need to conduct differentiated operations, and you can work hard on the subcategories. Don’t underestimate the large number of similar stores on the Shopee platform. Therefore, if you want to stand out, you need to conduct differentiated operations, and you can customize them from the subcategories. You can try the following methods:
First, set a price range for the product, use low-priced products to attract traffic, and make profits through high-priced products;
Second, chat and communicate more with customers who submit large orders to increase the purchase rate of large customers.
So, this is all about how to achieve accurate orders when opening a Shopee store. Have you learned it?