If there is an abnormality in the seller’s account during the operation, the Amazon system will inform the seller in the form of “performance notification”, which can be viewed in the background of the seller center.
The “performance notification” received by the account is displayed at the small flag. When the account receives the notification, there will be a red digital reminder on the small flag. The content of the notification can be viewed by the seller in the “Performance Notification” in the “Performance” drop-down menu in the navigation bar.
The notifications in the “Performance Notification” generally involve account security, account restriction reminders, etc., and sellers need to check and respond in time. In a sense, the notifications reminded by the small flag are often notifications related to the “death” of the account. For sellers, in daily operations, the first thing to do after logging into the seller center is to check whether there is a notification reminder on the small flag. If there is, it must be handled in time.
The processing method of “Performance Notification” is as follows: click the notification corresponding to the “Performance Notification” page, and then click the “Appeal” button at the bottom of the notification to appeal according to the content of the notification.
It is important to remind you that because it is related to the “life and death” of the account, the appeal must be targeted, well-reasoned, and the improvement plan must be clearly written. The logic must be clear and feasible. Do not take chances and try not to use template emails. If the appeal is passed, the account can be temporarily out of danger, but if it is not passed, you need to improve the improvement plan and then appeal.
The “Appeal” button in the performance notification is a one-time use. When you appeal again, the new improvement plan cannot be submitted through the “Performance Notification” page. At this time, you can contact Amazon customer service through the “Help” button. Click the “Help” button in the upper right corner of the Seller Center.
In the “Help” page that opens, click the “Contact Us” button at the bottom of the page. In the “Contact Us” page that opens, click the arrow to the right of “I want to open a store” or “Advertisements and Brand Flagship Stores” according to the problem you are currently facing. Select the corresponding problem in the page that opens, contact customer service and seek help.
When contacting customer service, Amazon provides three ways to contact: email, phone, and chat. Sellers are advised to contact customer service in an appropriate way according to the problems they encounter.
Clicking the “Help” button to go to the “Contact Us” page to seek help from the platform customer service is not only used for account complaints, but also in daily operations. If there are any operational problems, you can contact customer service through this path.