With the increase in the number of Chinese sellers on the Amazon platform, competition from peers is becoming increasingly fierce. The sales life cycle of a product from detonating the market to declining is getting shorter and shorter. Outside the Amazon platform, there are always some products that appear on social media and then quickly become popular all over the world, bringing lucrative profits to the sellers who come out on top.
In order to discover popular products in the early stages of the trend, some sellers began to use foreign social media to select products. They will pay attention to various social media, pay attention to user discussions and hot topics, and once they find that there are popular products, they will quickly prove and quickly cut in. For example, products such as fidget spinners and finger monkeys that were once popular on the platform were all detonated from social media. Although such explosive products are not common, if we can pay attention to hot topics on social media for a long time, we can still seize some opportunities.
From the perspective of product selection, the social media that can be used as a reference currently include Facebook, Twitter.YouTube, Pinterest, Instagram and crowdfunding website Kickstarter, etc. Interested sellers can follow them on their own.