1. Brand audit
It is essential to register a brand on Amazon and apply for brand filing. After brand filing, you can upload A+, UPC exemption, improve brand credibility, and use brand analysis tools. At the same time, Amazon provides certain support to sellers with brand filing. Currently, both TM and R labels can be filed for brand filing. The review cycle is generally 48 hours.
2. Dangerous goods audit
The dangerous goods team will review each ASIN that has been converted to Amazon delivery (if the product is identified as a potential dangerous good). Such reviews help ensure that shipments comply with regulatory requirements and safety standards for buyers and Amazon employees. Amazon mainly identifies potential dangerous goods through catalog information. When sellers create products or convert them to Amazon logistics products, they must provide complete and accurate information. This includes detailed product descriptions, key points, and photos, pictures, or a combination of the two.
3. Category audit
In order to allow users to buy products with confidence, Amazon must ensure a high-quality product experience. Therefore, Amazon not only closely monitors existing sellers to ensure a high-quality product experience, but also conducts strict audits on products uploaded by new sellers to prevent problems such as product safety, product quality, brand or import and export restrictions that the market is concerned about. For some categories, sales rights must be obtained after official review by Amazon, which is the category review.
4. Category safety review
Amazon has always strictly reviewed the qualifications of sellers and the quality of goods, especially some issues related to consumer safety. For certain product categories involving specific risks, Amazon only allows high-quality sellers (sellers selected through category safety review) to sell.
5. FDA certification
FDA is the U.S. Food and Drug Administration (Food and Drug Administration). The FDA’s responsibility is to ensure the safety of food, cosmetics, drugs, biologics, medical devices and radioactive products produced or imported in the United States. If sellers plan to choose to sell food, drugs, chemicals, and medical supplies, they must first understand whether the supplier has FDA certification.