Wish Platform Demonstration Video Content Policy
In order to create a healthy trading platform environment for Wish merchants and users, the demonstration videos uploaded by Wish merchants must comply with merchant policies, especially the intellectual property policy and the prohibited product policy. The detailed requirements are described below. For more information on how to upload demonstration videos for Wish platform products, please refer to this article.
1. Content of the demo video:
Must not contain obscene content or images
Must not contain hate symbols
The products shown in the video must be the products sold on the corresponding product detail page
Each video can only show one product
The duration of the demo video cannot exceed 30 seconds
The size of the demo video must be less than 50 MB
2. Requirements for wish merchants:
Merchants must obtain the following authorizations:
Permission to sell any products shown in the video (for example, if a merchant sells ordinary headphones but uploads a demo video of Apple AirPods, it will be considered misleading to users)
Permission to sell any brands shown in the video
Have the right to grant relevant legal licenses and distribute the video
Merchants must be able to verify and substantiate any claims made in the video
Merchants may not mention competitor products in the video
Merchants may not direct users to other platforms
3.
1. Demo video content:
No obscene or graphic content
No hateful symbols
Video must show the exact content of the demo video
No obscene or graphic content
No hateful symbols
Video must show the exact content of the demo video
No obscene or graphic content
No hateful symbols
Video must show the exact content of the demo video
No obscene or graphic content
No hateful symbols
Video must show the exact content of the demo video
No obscene or graphic content
No hateful symbols
Video must show the exact content of the demo video
No product in the listing
One product per video only
A 30-second limit is required for a demo video
A 50 MB limit is required for a demo video
2. Merchant requirements in relation to the demo video:
Merchants must be authorized to:
Sell any of the product showcased in the video (for example, refrain from selling generic headphones while uploading a demo video showcasing Apple AirPods; this will be considered misleading)
Sell any of the brand showcased in the video
License and distribute the video
Merchants must be able to verify and substantiate any claim made in the video
Merchants should not make reference to competitor products in the video
Merchants should not direct customers to a different platform
3. Other requirements for the demo video:
No embedded texts
9:16 vertical aspect ratio
No merchant logos
No identifiable brands in the background or surrounding areas of the video, if the product being sold is not an authentic branded product
High resolution, Minimum resolution of 480p
Abundant lighting, so users can clearly see your product
Article content source: wish merchant official website