The Latin American market continues to attract attention. Among them, Mercado Libre, as a leading cross-border e-commerce company in the Latin American market, is favored by Chinese cross-border sellers. It is committed to providing Chinese sellers with excellent services and store opening experience. For novice sellers who plan to settle in Mercado Libre, a primary question is: How much money is needed to open a Mercado Libre store? This article will analyze and answer this question in detail.
1. Registration fee.
First of all, it is free to register for Mercado Libre and no fees will be charged. In addition, the platform will not charge monthly rent for the store, and it is free from registration to operation.
If you choose to settle in through a third-party agency agent, you may need to pay a fee of about 4,500-5,000 yuan, depending on the standards of the agent. It is relatively easy to get a successful registration using an agent.
2. Platform settlement fee.
1. Investment in registering a company: about 2,500 yuan. For subsequent store registration and collection accounts, etc., a business license is first required. The cost of registering a company is roughly around 2,500 yuan, and the cost will vary in different regions.
2. Store registration investment: If you already have a store, you can skip this step. Otherwise, you need to have a store. Currently, MercadoLibre has suspended CBT store registration for Chinese sellers, and is about to launch a KYC policy, so store resources are relatively scarce. The cost of opening a store is difficult to estimate accurately, so it is calculated as 6,000 yuan.
3. ERP investment: In order to improve order processing efficiency and reduce error rates, self-delivery sellers usually need to use ERP. There are various ERPs on the market, with large price differences. Considering that new sellers may have limited funds, the ERP fee is tentatively set at 1,700 yuan/year.
4. Product selection tools: MercadoLibre has fewer product selection tools, such as Damai Data, which costs about 199 yuan/month and an annual fee of 2,388 yuan.
5. Printer/packaging supplies: Self-delivery requires a printer. The printer costs about 350-400 yuan, and packaging supplies are also required, with an estimated cost of about 1,000 yuan.
6. Rent cost: If you choose to rent an office, the cost is about 2,500 yuan/month, about 30,000 yuan a year.
7. Working capital: Self-delivery requires pre-purchase funds. Assuming 20 orders per day, the average purchase cost of each order is 40 yuan, and the funds pressed for 45 days are 36,000 yuan.
In summary, the pre-preparation costs are roughly: 2,500+6,000+1,700+2,388+1,000+30,000+36,000, a total of about 80,000 yuan.
3. Sales commission cost.
Sales commission depends on factors such as the sales price, category, and site of the goods sold. In addition, for low-unit-price goods, Meikeduo may charge a single-item surcharge. The commission ratio of different sites is different, and it is calculated based on actual conditions.
4. Platform delivery costs.
Meikeduo’s delivery costs depend on the place of shipment, delivery destination, store reputation level, and delivery method. The delivery cost of self-delivery can be estimated using the platform’s freight calculator. The cost of the overseas warehouse model includes first-leg freight, storage fees, and last-leg delivery fees, which vary depending on the store level and selling price.
In summary, the fees required to enter the Meikeduo platform include registration and platform entry fees, as well as sales commissions and delivery fees. If you already have certain resources, the actual startup capital can be less.