Population
? Malaysia has a total population of 32.2 million, with Islam as its official religion. It is a multi-ethnic and multi-cultural federation consisting of 13 states and 3 federal territories, with a strategic location advantage in the heart of Southeast Asia.
? Population ethnic distribution: 69.3% Malays, 22.8% Chinese, 6.9% Indians and the remaining 1%
? Gender ratio: 51% males and 49% females
? Age: 70% of the population are between 15 and 64, of which 35.7% are between 15 and 34
Regional analysis
Malaysia is a country where multiple languages coexist, such as English, Malay and Chinese. In addition, Malay is the same language as Indonesian, and is the official language of Malaysia and Brunei, and one of the official languages of Singapore. Malaysia is close to Indonesia, India and even the Middle East, and has close population intersections with these regions. In addition, Malays and Indonesians have more in common. Therefore, Malaysia is an excellent strategic hinterland for verifying the Southeast Asian business model and radiating Southeast Asian countries.
GDP
In 2018, Malaysia’s per capita GDP was US$12,109.5; in 2019, GDP reached US$370 billion, and is expected to grow to US$13,958 by 2022, while the country’s GDP growth rate is 7.2%, and is growing steadily.
Holidays in Malaysia
There are many festivals in Malaysia. According to incomplete statistics, there are about hundreds of festivals and celebrations of all sizes across the country, of which there are about ten government-mandated festivals. These festivals reflect the diverse religions, cultures and customs of this multi-ethnic country. Eid al-Fitr, the Spring Festival for the Malays, is the most important festival in the country. Although it is a Muslim festival, it is not only Muslims who look forward to the arrival of Ramadan, but also non-Muslims. Ramadan promotions are not just for Muslims, non-Muslims are also looking forward to the discount frenzy in Ramadan. Among the non-Muslim consumers interviewed, 97.7% are very interested in various online promotions in Ramadan.
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