The development of the domestic e-commerce industry is becoming increasingly fierce. It is very difficult for sellers to stand out. Many sellers choose to open stores on cross-border e-commerce platforms. As the most attractive cross-border e-commerce platform, Shopee e-commerce platform has attracted many sellers to settle in. There are many sellers opening stores on the Shopee platform. In order to increase their influence, many sellers will participate in some activities on the platform to increase product traffic. The following will share with sellers what are the large-scale promotional activities on the Shopee platform?
1. Goddess Festival (March 8): Mainly for female consumers. So beauty products such as foundation, lipstick, and eye shadow have better sales.
2. Songkran Festival (April 13): As the beginning of the Thai New Year, it is also one of the most prosperous festivals. Toy water guns, slippers, raincoats and other water-related products are key products.
3. Back to school season (August): As a full-site activity, it is incredible that the Shopee platform pays attention. As the name implies, the back to school season is mainly for notebooks, sticky notes, paper and pens and other student supplies, which has more advantages.
4.9.9 Super Shopping Festival (September 9) is also a site-wide promotion. The traffic of the 9.9 promotion is much higher than some previous promotions. Just like the 99 promotion of domestic e-commerce platforms, they are all activities that everyone cannot miss.
5.11.11 Super Promotion (November 11): Double Eleven promotion, a total of 200 million items sold across the platform! No matter what the product is, it is a blast! Shopee has become a shopping avenue, working hand in hand with various sellers to become hot-selling.
6.12.12 Shopee China Birthday Promotion (December 12): It is one of the key promotions throughout the year. As the anniversary of the Shopee platform, the sales volume of the entire platform can be broken. Five products like 3C home appliances, fashion accessories, beauty and skin care, home life, and fashion apparel are popular products for China Birthday Promotion.
7. Christmas (December 25): On Christmas, sellers can arrange products for next year. You can apply the activity to select products, and then focus on implementing them in the new year. The detailed time of each activity is subject to the actual time.
Through the above introduction, Shopee sellers can know what large-scale promotional activities are on the Shopee platform. The specific time and requirements of these different activities are different, so if sellers want to participate in the activities, they need to know in advance. I hope the above content will be helpful for sellers to open stores. Lianlian International uses professional and caring services to allow users to conduct cross-border business with peace of mind, helping more users to bring excellent products and services to the global market in a more efficient way for better operation.