As a world-class e-commerce platform, it is definitely difficult to operate an Amazon store, so the following are some operating methods to help you operate your store better.
1. Evaluate your own store products.
Amazon evaluation, I believe this term is not unfamiliar to many cross-border e-commerce sellers, because we all know that it can quickly help their products get sales, comments, and improve rankings to create a hit. So the purpose of sellers raising accounts is to evaluate themselves at any time, without having to look for people everywhere, without worrying about the risk of malicious refunds or black card orders affecting their stores, and the quality of the account is also controlled by themselves.
Many e-commerce companies obtain comments and sales through self-raising account evaluation, which is one of the most cost-saving and effective ways. However, the self-raising account evaluation technology has a certain technical threshold, and there are more resources to be prepared.
2. List optimization.
After preparing the product, the most critical list optimization should be done in the early stage. Don’t rush to blindly put products you are not familiar with. Especially in the first three months of the birth of a new store, it is a new thing and has more exposure distribution. It can be said that life and death are at stake, and we must be fully prepared. If you miss the exposure period in the first three months, you can also get a remedy and need to upload again.
If you choose this platform, you should understand it with the thinking mode of this platform. Among these new sellers, many of them come from a certain domestic platform and do not understand the search habits of foreigners to optimize keywords. If you don’t understand Amazon’s list, you should make a good strategy in the early stage. If you miss the exposure period in the first three months, no matter how you optimize the list in the later stage, the effect is basically minimal. Therefore, first optimize the title, main picture, keyword settings, etc., and refuse to put it on the shelf first and then optimize it.
3. Product keyword setting.
The setting of keywords should be in line with the search habits of foreigners. According to your industry, you can observe how the keywords of your opponents are set.
4. Off-site drainage.
Although Amazon has a lot of traffic, don’t underestimate the role of traffic diversion. If you divert traffic on relevant industry platforms, the conversion rate will be greatly improved.
5. Data integration and analysis.
Only data can reflect problems, so statistical analysis of data is very important for the operation of Amazon stores. Data integration can be done with the help of third-party tools to save time on data integration and statistics. Choosing the right Amazon tool is very effective for future operations management.
The above are some methods for Amazon sellers to operate. It is not difficult to operate a store. I hope these can help you.