The popularity of the maternal and infant industry has only increased in recent years, and it has become a relatively popular and competitive market on AliExpress. However, in the era of slow rise, with little competition and great demand, it has become a category that everyone cannot miss. Of course, there will be many sub-categories in the maternal and infant category.
1. Small and light maternal and infant products
1) Feeding scene: silicone dinner plate, water cup, bib, bottle holder;
2) Nursing scene: teether, toothbrush, shower cap, hair clipper, nursing set, bath towel;
3) Sleeping scene: sleeping bag, pillow, four-piece set.
2. Major maternal and infant products
1) Travel scene: stroller, safety seat, breast pump, sling, mommy bag, etc.;
2) Home scene: fence, crawling mat, crib, dining chair, disinfection cabinet, milk warmer, food supplement machine.
3. Maternal and infant clothing products
1) Fashionable daily wear: coats, pants, leather shoes, boots, hats, bags, etc.;
2) Holiday wear: There is a large demand for holiday clothing;
3) IP demand surges: Disney Princess series, Marvel series, Paw Patrol, Peppa Pig, and brand joint models have a large demand.
4. Combine big data according to the categories sold
1. For example, spoons for maternal and infant light and small products: According to big data comparison, the quality is the same, then everyone’s first choice will be color, according to limited data comparison, blue, green, and pink are the colors gathered;
2. Maternal and infant products, even if they are easy to sell, will have greater requirements for product quality, but the praise rate in this industry is 97%;
3. Most of the products for newborns are made of silicone, so everyone will choose to compare the softness.
V. Selection of maternal and infant products on AliExpress
1. There are many types of maternal and infant products, and sellers will be dazzled and don’t know what kind of products they are selling. In this way, there will be many types of products in one store, and they always think that sales will go up in this way;
2. The selection of products must be consistent. For example, if you choose clothing, you need to compare the popular clothing styles, colors, fabrics, etc. in each country every year, and then choose the people with suitable prices to sell.
Six. Popular products in maternal and infant categories
Rocking chairs, maternal and infant DIY, fences, parent-child clothing, maternity underwear, maternity home clothes, cribs, baby strollers, food supplement machines, baby tableware, breast pumps, baby care tools, etc.;
Clothing, use, play, etc. related to staying at home are currently very popular;
Toys here are like building blocks, painting and arithmetic, smart remote control, table games, parent-child interaction, etc.;
Advantages: fast order, high profit, and little competition.
Disadvantages: Many infringements need to be avoided.
Mother and baby products are an emerging industry with many subcategories. You must choose products that you are familiar with and sell well. You must also choose products according to the market. You must also pay attention to the color, quality, etc. of the products for comparison, and choose products that are more suitable for mothers.
Summary:
1. There are many products, fast orders, and high profits;
2. When choosing products, compare the color, usage method, materials, etc.;
3. Small categories but multiple subcategories, better expand sales;
4. Mother and baby products are sold with a responsible attitude towards babies, and unscrupulous merchants are rejected;
5. There are many festivals, and there are more festival costumes and the same variety of toys.