Amazon’s second audit is an important audit procedure for seller accounts by Amazon, which aims to further verify the seller’s qualifications and compliance. This article will introduce the content of the second audit in detail and how to pass the second audit.
1. Second audit content.
The second audit focuses on the actual operation and transaction records of the seller’s account, including orders, inventory, evaluation, complaints, etc. Specifically, the second audit will review the following aspects:
1. Orders: Check whether the order meets Amazon’s requirements, including the authenticity of the order, the completion of the order, the cancellation of the order, etc.
2. Inventory: Check whether the inventory is reasonable and whether the inventory is overstocked or out of stock.
3. Evaluation: Review the seller’s evaluation, including the quantity, quality and timeliness of the evaluation.
4. Complaints: Review the seller’s complaints, including the quantity, quality and handling of complaints.
2. How to pass the second audit.
To pass the second audit, the seller needs to follow the following requirements:
1. Provide true and accurate information. When filling in the background information of Amazon sellers, be sure to provide true and accurate information, including company name, address, contact information, etc. This information will serve as an important basis for the secondary audit.
2. Comply with platform policies. Sellers must strictly comply with Amazon’s platform policies, including product quality, price, service, etc. At the same time, avoid infringing on the rights of others such as copyrights and trademarks.
3. Improve product quality. In order to pass the secondary audit, sellers need to improve product quality and ensure that the products meet Amazon’s requirements. At the same time, actively participate in after-sales service and solve customer problems in a timely manner.
4. Improve customer satisfaction. Amazon attaches great importance to improving customer satisfaction. Sellers need to actively respond to customer feedback and comments, solve problems in a timely manner, handle complaints, and improve customer satisfaction.
5. Reasonably control inventory. During the sales process, sellers need to reasonably control inventory according to market demand and sales conditions to avoid inventory backlogs or out of stock.
6. Avoid violations. Sellers must comply with Amazon’s platform rules and must not engage in violations such as brushing orders, brushing screens, and malicious competition. Once violations are discovered, the account may be blocked.
In short, in order to pass the second review, the seller needs to provide true and accurate information, strictly abide by the platform policies, improve product quality and customer satisfaction, reasonably control inventory, and avoid any violations. Only in this way can we increase the probability of passing the second review.