Cross-border e-commerce refunds are inevitable, and as a world-renowned e-commerce platform, Wish’s refund rules are particularly important. Sellers need to understand and master Wish’s refund-related rules in advance to avoid refund disputes in the store operation process. This article will explore the “Wish platform refund rules” in depth to help sellers better understand this key aspect.
1. Do you understand Wish platform refund rules?
Wish usually takes one of the following three approaches to clarify refund obligations, as follows:
The first: Buyer’s obligations.
If the refund responsibility is determined to belong to the buyer, the merchant does not need to bear the refund fee. This usually happens when the order has been traded and successfully delivered. The buyer will bear the payment and related expenses.
The second: Seller’s obligations.
The return rate is a key factor in clarifying the seller’s refund responsibility. If the return rate is high, the corresponding obligation will be borne by the merchant. However, if the return rate can be controlled within an acceptable proportion, the buyer will bear part of the refund fee.
The third: Platform obligations.
In some cases, Wish platform will clearly assume the obligation to refund. This means that the payment will be settled by the platform to the merchant, and the refund fee will be borne by the platform. This usually occurs in specific dispute situations, and the platform will intervene and handle the refund.
2. How does Wish platform clarify the refund obligation?
During the transaction, customers may initiate a refund request due to various circumstances. Merchants need to understand how to make a simple appeal and collect evidence to protect their rights. Each refund order will detail the reason for the refund, and sellers can click on the payment status to view the refund reason. If the seller decides to appeal a refund order, the appeal process will be displayed in the corresponding dialog box.
3. About Wish’s two-level refund rate.
Wish platform introduced a two-level refund rate system to more accurately define the refund responsibility:
1. Extremely high refund rate.
When the refund rate of a product is extremely high, the product may be removed from the shelves, and the seller needs to bear 100% of the refund obligation. This usually happens when there are frequent product quality or delivery problems.
2. Unacceptably high return rate.
If the return rate of a product is high but not extremely high, the product will not usually be removed from the shelves, but the merchant will be required to bear 100% of the refund obligation. In addition, products with such high refund rates will be included in the second re-evaluation, which is divided into two stages. The first stage examines orders with accurate delivery information in the past 30 days. These orders will only be evaluated if the order has been accurately delivered. The second stage examines orders with information in place in the past 63-93 days, and orders without proper delivery information will be defaulted to accept the refund obligation after 90 days.
Fourth, how to view product refund status on Wish?
To view the refund status of a product, you can follow the following steps:
1. Log in to your Wish seller account.
2. Go to the “Product” option.
3. Select the product you are interested in in the product list.
4. Click the “Method” option.
5. Select “View Product Performance” in the drop-down menu.
On this interface, you can view the refund data of the product, including refunds within 30 days and refunds within 93 days. This data is very helpful for monitoring product performance and taking timely measures to reduce refunds.
In short, it is very important for sellers to understand the refund rules of the Wish platform. It can not only help sellers avoid unnecessary disputes, but also improve the reputation of sellers on the Wish platform. By complying with relevant regulations and actively dealing with refund issues, you can ensure a smooth transaction while protecting your own rights and interests.