Souq, although it has been incorporated into Amazon and become Amazon Middle East Station, has not affected its leading position in the Middle East. Considering the rich local tyrants in the Middle East and the region’s high dependence on imported goods, this is indeed a huge business opportunity for Chinese sellers. Despite the challenges of geographical distance, logistics and payment, most people are still confident about the prospects of Amazon Middle East Station Souq.
1. Ways to open a Souq seller account.
To register a seller account on Souq, there are currently two ways:
1. Invitation registration: If the seller receives an invitation email from Souq, he can register according to the link provided in the email. During the registration process, the seller needs to provide a scanned copy of the seller’s business license, bank account information, and the contact person’s email and mobile phone number (operation manager).
2. Self-registration: If you do not receive an invitation email, you can still register a Souq seller account. Once the account is generated, you will receive an email with an activation link. After clicking the link, you need to set a password and provide information such as the store name, bank account information, and VAT number in the seller’s backend. Please note that once the store name is set, it cannot be changed. The bank account and VAT number must be consistent with the business license information.
2. Conditions for opening a Souq store.
When registering a Souq seller account, the following conditions must be met:
1. Document requirements: A valid business license must be provided.
2. Goods requirements: If you plan to use the Souq version of FBA (fulfillment center service), you need to send the seller’s goods to the warehouse designated by Souq. Only after the goods are in the warehouse can you start selling.
3. Bank account binding: The account using the business license when registering must be bound to the company’s bank account for withdrawal operations, and US dollar settlement is supported.
3. Souq store fees.
There is no monthly rent for opening a store on Souq, but the following fees need to be considered when selling products:
1. Order service fee: An order service fee of 10 UAE Dirhams (AED) will be charged for each order, but for products with sales of more than 100 AED per order, the order service fee will be reduced. For detailed platform fee information, please refer to the relevant information on the platform.
2. Commission: Commission is charged based on the sales price of each product, ranging from 5% to 20%, and varies according to the type of product.
In summary, although there may be some challenges in opening a store on Souq, considering the huge market potential in the Middle East and the support of Amazon, this is a business opportunity that is well worth exploring. If you plan to open your own store on this market full of opportunities, be sure to follow the required registration steps and conditions, and carefully understand the relevant fee structure to ensure that the seller’s business thrives on Souq.