With the popularity of the social media platform TikTok, more and more self-employed individuals are exploring how to sell goods on the TikTok platform and combine it with independent websites to achieve greater business opportunities and profit margins. Some people may ask: “How about opening an independent website to sell goods on TikTok?” Below we will explore the question of “How about opening an independent website to sell goods on TikTok” in detail to reveal this new e-commerce opportunity for self-employed individuals.
Advantages of independent websites
In addition to selling goods on the TikTok platform, self-employed individuals can also consider opening an independent website to further expand their business and gain more control. Independent websites enable self-employed individuals to customize their brand image, control website content, and establish direct contact with customers without being restricted by third-party platform policies. This provides self-employed individuals with more autonomy and profit margins. Through independent websites, self-employed individuals can build their own precise private domain traffic pool, obtain customers’ email addresses and other personal information, and achieve more accurate marketing and customer relationship management. In addition, independent websites are more profitable. Self-employed individuals do not need to pay platform fees and keep all profits for themselves. At the same time, they can also consider turning the website into a platform to attract other sellers to join and collect commissions.
The combination of TikTok and independent websites
The combination of TikTok and independent websites can bring dual advantages and further enhance the e-commerce business of self-employed individuals. First, self-employed individuals can attract users to purchase goods on independent websites through TikTok’s social influence, thereby increasing website traffic and sales. By guiding users to visit independent websites in TikTok short videos, self-employed individuals can provide unique offers, special events and more detailed product information, which can increase conversion rates and users’ willingness to buy. In addition, self-employed individuals can also use TikTok’s social interactivity to encourage users to comment and share below short videos, increase brand exposure and social communication effects, and further enhance the popularity and influence of independent websites.
Necessary conditions for opening an independent website
To successfully open an independent website and combine it with TikTok, self-employed individuals need to pay attention to the following necessary conditions. First, register a company and obtain a business license in order to operate legally. Second, choose a suitable e-commerce platform to build an independent website, such as Shopify, etc., and choose a suitable theme and design module to ensure that the website interface is elegant, easy to navigate and shop. Then, the self-employed need to configure a reliable payment channel, such as LianLian Global Payment Channel, to provide a safe and convenient shopping experience. When choosing a domain name, you should choose a domain name that is highly relevant to the product and brand to enhance the professionalism and credibility of the website.
Summary
The above is the answer to “How about opening an independent website to sell goods on TikTok?” Opening an independent website to sell goods on TikTok has brought new e-commerce opportunities for self-employed. Through TikTok, self-employed can easily create and share attractive short video content to attract attention and interaction. By showcasing products and providing purchase links in short videos, self-employed can leverage the attention and fan base of TikTok users to achieve rapid promotion and sales growth of products.