The way to increase fans on Douyin is quite simple. You just need to post videos and use content to attract fans’ attention. In this process, the fastest way to increase fans is the traffic recommendation given by the Douyin platform itself, which is what we often call “becoming popular”.
Many people often brush the hot spots on Douyin, but they have never been on the hot recommendation. In fact, to become popular on Douyin, as long as you master certain routines and thinking, even if you don’t have good looks and talent, you can combine your own advantages to become popular in a short time.
When your new video is released, the platform will give you a certain amount of initial recommended traffic based on the weight of your current account, so this is why the author repeatedly emphasizes that the initial weight affected by the first five videos is so critical.
Assuming that the initial recommended traffic of your work is 500, the platform will let your video appear in front of 500 users who match your video type, usually in the “same city” first. Then the platform will decide whether to give you subsequent traffic recommendations based on the behavioral feedback of these 500 users.
If 400 out of 500 users have watched your video completely, and even left comments, liked it, or forwarded it, then you are likely to get more traffic recommendations in the future. Otherwise, the recommendation will stop, which is why many videos stagnate after the number of views reaches a certain number. Therefore, artificially creating user data will not actually help your video to become popular.
After reviewing the recommendation principle of becoming popular, the author will tell you a core skill on how to become popular quickly: participating in official hot spots or hot topics is the best way to become popular quickly.
In fact, Douyin supports some content with traffic, especially the platform’s hot search list and hot topics. When you see content that suits you, you should actively participate. Whether it is following or imitating, your content must be differentiated and reversed, and it is best to be able to perfectly fit with the hot spots.
For example, in the topic of transformation that everyone participated in before, most people transformed into the image of anime. There is a Douyin account called “Asura”. He had only posted a few works before. After seeing this hot topic, he chose a woman to take a photo with him and transformed into Tom Cat. This work instantly received nearly 10 million views on Douyin.
Users love to follow the trend. As long as the BGM is popular, they will quickly put the background music into their own videos. When users see this video, they will feel that the music is familiar and intimate. Whether it is the current popular shooting form or music, as long as you can grasp these hot spots, you can get traffic recommendations and support from Douyin.
In general, Douyin is a process of practice makes perfect. If you want to be popular and increase your fans, you still need to spend time to continuously cultivate your sense of the Internet and use diligence to make up for your own shortcomings. As long as you are willing to spend time, there is nothing you can’t become popular.