The Revenue report tracks two main statistics:
The first is the estimated revenue (Revenue), which is the estimated total revenue from all Google-sold ads; the second is the estimated ad revenue (Ad rates), which is the estimated revenue from AdSense and DoubleClick ads only. Like other YouTube video analytics, users can filter these data by date and location. The Revenue report is the focus of the video group, but for cross-border e-commerce companies, they are more concerned with using ads on YouTube to promote products and brands.