Opening a store and selling products on the Amazon platform has become the first choice for many merchants and sellers. However, with the continuous rise of video marketing in product promotion, Amazon’s review of uploaded videos has become more and more strict. When a store’s video triggers an audit, it may affect the display and sales of products. This article will provide you with solutions to deal with Amazon store video audits to ensure that the store can quickly resume normal operations.
Understand Amazon’s audit policy: When dealing with Amazon video audit issues, you must first have a deep understanding of Amazon’s audit policy. Carefully follow the platform regulations to ensure that the uploaded video content meets Amazon’s standards and avoid violations.
Check whether the video content is compliant: Once a video triggers an audit, urgently check whether the video content has any violations. Make sure that there is no misleading propaganda, sensitive content, or infringement of others’ intellectual property rights in the video. Modify or delete the illegal content in a timely manner to increase the possibility of passing the audit.
Contact Amazon Customer Service: Take the initiative to contact the Amazon customer service team to understand the specific reasons for the audit and the progress of the audit. Actively communicate and provide the required evidence and information to speed up the audit process.
Optimize video quality and content: In order to pass the audit, further optimize the quality and content of the video. Ensure that the picture is clear, the sound is clear, and the important information and features related to the product are fully displayed. Avoid using low-quality images and videos, as well as exaggerated promotional terms.
Provide evidence and authorization materials: If the video involves the intellectual property rights of others, make sure to provide relevant authorization and use permissions. Submit evidence and materials to prove that you have the right to display these contents on the Amazon platform to ensure that the video passes the review.
Synchronize backup videos: Back up the original videos and related materials in advance to cope with display interruptions caused by video review. When the video triggers an audit, replace it with the backup video in time to ensure that the promotion of the product is not affected.
In the case of a video triggering an audit, it is crucial to respond calmly. Through compliant operations, ensure that the video content complies with Amazon’s review policy. Maintain close communication with Amazon customer service, provide evidence and authorization materials, and speed up the review process. Through these efforts, your Amazon store will be able to operate stably and achieve better product promotion and sales results.