To make a good time plan, you first need to clarify the work content of the operation. In actual work, it is often necessary to integrate and use various links. At this time, it is necessary to formulate a daily operation work flow table. For example, managers can use the “four quadrants chart” to analyze the required workload every day, so as to arrange a suitable work flow for the operation and finally achieve efficient use of time.
According to the daily work flow, in addition to product selection, the operation work is mainly divided into the following directions.
1 Old model optimization. Daily operations need to follow up on the old models of the store. In the Amazon backend, they mainly focus on link traffic and sales, check advertisements, check domestic and foreign inventory, and replenish FBA inventory in time; in the Amazon frontend, they continue to pay attention to the trends of competitive products on the site, pay attention to the display effects of the Amazon front-end product details page on the PC and mobile terminals, follow up on evaluations and QA to pay attention to keyword rankings and category rankings, etc.
2 New product listing. For listing, the main focus should be on the selection of listing pictures, the writing of titles, keywords, five-line descriptions, product descriptions/A+ pages, as well as the judgment of the product market and the analysis of competitive products on the site.
3 Store maintenance. The operator must check and mark the shipment status every day to avoid missing orders or marking them in advance, track the order defect rate and effective tracking rate in a timely manner, follow up on the production progress of hot-selling products, check the arrival of FBA inventory, deal with unsalable inventory in a timely manner, maintain the store feedback praise rate, regularly check whether Amazon’s various deductions are normal, and other performance-related issues.
4 Customer service processing. Including daily email replies, review and feedback marketing, QA replies, etc. 5 Others. Including but not limited to internal data statistics, temporary tasks, etc.
Through the four-quadrant analysis method, it can be clearly seen that the listing of new products belongs to the category of important and urgent, and it is necessary to arrange a whole block of time every day for priority processing; followed by the optimization of old models and store maintenance, special time must be arranged for follow-up, otherwise it will gradually become an urgent matter and eventually disrupt the overall operation rhythm. Regarding customer service processing, it can actually be completed through email templates and other methods. For other types of work, it is necessary to use fragmented time to quickly process according to the actual situation, so as not to affect the advancement of important work.