Social media marketing allows everyone to be a journalist and publisher, and participate in the production and dissemination of content.
Types of overseas social media marketing content
Common types of overseas social media content include text information, pictures, videos, podcasts, news reprints, etc.
In practice, we should reasonably choose the content format according to the marketing goals, such as product details are best expressed in pictures, performance parameters are best presented in parameter tables, and brand stories are presented in short videos. It is the diversity of content formats that determines that overseas social media marketing needs to use multiple platforms. In addition, special attention should be paid to encouraging UGC, which is the unique advantage of social media content marketing and can also be considered a sign of successful social media marketing.