Currently, whether it is branding or cross-border, sellers have realized the importance of YouTube KOLs, but how to find KOLs who are suitable for sellers’ products and how to invite them to do product reviews?
1. The simplest and most direct method: search on the YouTube site, enter the keywords of the brand product + review, or directly search the keywords of the product, or search for the brand of the competitor.
2. Install plug-ins: Socialblade and noxinfluencer to view the data of Internet celebrities.
3. Rocketreach can find the email address of the celebrity
4. Search for YouTube celebrities with Google search
1) Logic/or: AND, OR 1.
Note that AND, OR must be capitalized, otherwise they will be regarded as ordinary words instead of search instructions. Unlike ordinary programming languages, the OR instruction takes precedence over the simplified writing of the AND instruction: the AND instruction is usually replaced by a space and is not clearly written. In addition, the AND instruction can be replaced by +.
2) Logical negation
The “-” symbol means excluding the search content of the “-” symbol. There cannot be an empty space after the symbol.
For example, -Central Ultrasound Belt, -Central Ultrasound Belt is excluded from Chinese suppliers and manufacturers. Please note that if multiple “-” symbols are used consecutively, separate the “-” in the middle and leave a space.
3) site
Search under a certain website or domain name, such as site: youtube.com refers to the domain name of the search result of the previous keyword that appears in youtube.com.
For example, if you want to search for Internet celebrities who have done mobile phone reviews on youtube.com, the search results are as follows: smartphone review site:youtube.com, the search results are all celebrities who have done this kind of evaluation on youtube, sellers can click to find the corresponding celebrity contact information.
The above is how to find YouTube celebrities shared with sellers, I hope it will be helpful to cross-border sellers. LianLian International uses professional and caring services to allow users to conduct cross-border business with peace of mind, helping more users to bring excellent products and services to the global market in a more efficient way and better operate.