On the Ozon platform, RealFBS (selling from warehouses and delivering through third-party services) provides a flexible logistics solution that allows sellers to use their own warehouses and delivery methods to fulfill orders. This model provides sellers with more control and flexibility, but also brings a series of logistics costs and considerations. This article will explore in detail the operating mechanism of the RealFBS model, the cost structure, and the rates of Ozon’s partner logistics services to help sellers better understand and take advantage of this logistics option.
1. Overview of the RealFBS logistics model.
RealFBS is a sales plan provided by the Ozon platform, in which Ozon only acts as a trading platform. In this model, sellers need to manage the storage, order processing and delivery of goods themselves.
Features and responsibilities
Goods storage: Sellers need to store goods in their own warehouses.
Order management: Sellers track orders and arrange delivery on their own.
Self-delivery: Sellers can choose to deliver the package themselves, or deliver it through any carrier other than Ozon Rocket.
2. Ozon partner logistics services.
Ozon has partnered with several carriers and integrated these logistics services into the platform. This service is called “Ozon Partner Logistics” in the personal center, and its payment is made through Ozon’s system.
Service Fees
The fee structure of Ozon Partner Logistics is relatively simple and clear:
Commission: Ozon charges sellers a commission of 15 rubles for each successfully delivered shipment.
Delivery price: The delivery price includes a fixed price plus an additional payment for every 100 grams.
3. Calculation of commissions and fees.
To better understand the costs under the RealFBS model, let’s analyze the calculation method of the delivery price in detail:
Fixed price: The basic delivery fee for each order.
Weight surcharge: An additional fee for every 100 grams over the weight of the goods.
4. How to manage RealFBS logistics costs?
When using the RealFBS model, sellers need to consider the following aspects to effectively manage logistics costs:
Warehouse management: Efficient warehouse management can reduce storage costs and increase order processing speed.
Cost accounting: Carefully calculate the delivery cost of each order, including fixed fees and weight surcharges.
Carrier selection: Choose the right carrier for delivery based on cost and service quality.
Conclusion:
The RealFBS model provides sellers on the Ozon platform with a more flexible and autonomous logistics option. By effectively managing warehouses, order processing and delivery, sellers can achieve higher operational efficiency and cost control under this model. Understanding the cost structure of Ozon’s partner logistics services is crucial for sellers to formulate reasonable logistics strategies and pricing policies. In the highly competitive e-commerce market, the effective use of the RealFBS logistics model can help sellers improve customer satisfaction and enhance market competitiveness.