In cross-border e-commerce B2B business, for products with conventional packaging, salespersons can directly write the packaging terms in the quotation or quotation email. If the customer has no objection, there is no need to discuss it separately. However, for some special products, due to the importance of packaging, salespersons can discuss packaging matters with customers after the product price is agreed. Sometimes, some customers will specifically ask salespersons for packaging due to special requirements of the import port and other factors. In this case, salespersons can try their best to meet customer requirements. If the customer’s requirements are too high, the original packaging method can be maintained while ensuring the safety of the goods. If the customer insists on his own plan, it can also be accepted, but the extra cost can be required to be borne by the customer. Emails discussing packaging issues are generally written around the following three parts.
(1) The beginning, mentioning the previous communication between the buyer and the seller and the packaging of the product
(2) The body/main information part, specifically and in detail stating the packaging requirements, etc.
(3) The end, expressing expectations and hoping that the other party will reply in time.
The following example is taken as follows: a customer makes a packaging request and the salesperson responds.
1. The customer makes a packaging request
The example is as follows.
Dear XX X,
We appreciate your email asking about @(对方需要特别注意的部门)
As our products are easily damaged, it is quite necessary to pay special attention to packaging. Also please (对方需要特别注意的部门) .Frankly speaking,our packaging requirements are quite strict. The details are written in our packing instruction, which is attached. However, I’d like to emphasize the following four points:
(1)The packaging must be strong enough to withstand3(货可能受的因素)(2) The products are to be wrapped in X XX before being packed in@ (包装方式)
(3)The most important thing is to protect the goods(货需要避的因素)
(4) Any loss in transit is to be compensated by XXX company.
We believe you will give special care to the packaging to avoid any possible damage.
Yours sincerely,
XX X
2.Salesman replies to packaging requirements
Dear XXX,
Having received your email of@(the other party’s email subject) ,we immediately passed your opinions on packing to our @(the person directly related to the packaging problem)Recently, they have made a number of improvements in packaging. We will also take effective measures to satisfy your packaging requirement.
We have prepared图(the prepared packaging) so as to protect the goods against@ (the possible loss).And also, we give special care to the problem of (the need for special attention to the top) .In sum, we will reinforce packing in order to minimize the extent of any damage to the goods in transit.
If you have any questions, please email me or call me
Best wishes,
XXX