eBay is a global online auction and shopping website. It was founded in 1999, and its Chinese name is also known as Electronic Bay, Yibei, and Yibei. The eBay platform is mainly based on the B2C vertical sales model, mainly targeting individual sellers or small business sellers. eBay is committed to promoting the development of the cross-border e-commerce retail export industry and opening up direct overseas sales channels for Chinese sellers.
There are many kinds of goods on the eBay platform. The number of goods on the platform has exceeded 800 million. Buyers from all countries or regions in the world can choose and buy their favorite goods through eBay.
Although the eBay platform faces the whole world, for Chinese entrepreneurs, the markets that can be chosen are mainly relatively mature international e-commerce markets, such as the United States, the United Kingdom, Australia, Germany, etc. In these relatively mature e-commerce markets, buyers have certain online shopping concepts and purchasing power, and the processes, logistics and supporting facilities for cross-border e-commerce have also become more perfect.