The group creation function of the community is the core function of the community. The group creation function is flexible and changeable. VK users can achieve different purposes by creating different communities to meet the various needs of VK users. Click the “Create Group” button and a “Create New Group” window will appear.

VK users enter the corresponding community name, select the community type, and click the “Create Group” button to enter the community information filling page. Different communities need to be created for different needs, and the information displayed on different community pages is different.

In the community, the main function of the group is to provide a platform for mutual communication between friends in the group, so the community page of the group displays some information published by VK users in the group and related interactive dynamics. Generally, groups are used for collecting information because they can directly obtain direct response information of VK users in the group to things.

The public homepage mainly plays the role of information dissemination. The public homepage relatively weakens the feedback information of users and increases the amplitude and intensity of information dissemination, so the public homepage plays a more publicity role, similar to the role of a stage or an official lecture venue.

The main purpose of the activity is to gather a large number of VK friends in a relatively short period of time through the form of activities, and conduct high-intensity interaction around a core theme. The activity is highly immediate, short in time, has a good interactive effect, and has a clear theme. It is suitable for high-intensity short-term promotion and is also suitable for attracting target VK users.