The online shopping market in South Korea is very developed. Their mainstream shopping platforms are mostly C2C platforms, such as Auction, Gmarket, 1IST, etc. In addition, there are many B2C online stores, such as some brand enterprise stores and some celebrity stores. South Korea’s online payment methods are relatively closed. Generally, only bank cards of domestic banks in South Korea are provided for online payment. Visa and MasterCard are rarely used, and are mostly listed in overseas payments to facilitate shopping for foreign guests who are not from South Korea. PayPal is also used by many people in South Korea, but it is not a mainstream payment method.

For merchants who trade with merchants in Australia, Singapore and South Africa, the most accustomed electronic payment methods are Visa and MasterCard, and they are also accustomed to paying with PayPal electronic accounts. The online payment habits in Australia and South Africa are similar to those in the United States. Credit cards are used more frequently, and PayPal is also very common. In Singapore, the Internet banking services of the three banking giants OCBC Bank, UOB Bank and DBS Bank are developing rapidly, and direct online payment with credit and debit cards is also very convenient. There is also a large online shopping market in Brazil. Although people are cautious about online shopping, the online shopping market is also a very promising market.