Promotions are a powerful tool to attract customers and increase sales. If you sell on Ozon, a well-known Russian e-commerce platform, knowing how to view and participate in promotions will help boost your sales. This article will explain how to view, participate in, and manage promotions on Ozon.
Step 1: Log in to your Ozon account.
First, make sure you have successfully logged in to your Ozon seller account. You can only access the promotions related page when you are logged in.
Step 2: Go to the Promotions section.
In your seller account, find and click on the “Menu” option. In the menu, you will find the “Promotions” section. Click on this section to continue.
Step 3: View available promotions.
In the Promotions section, you will see three tabs: Available, Participate in, and Completed Promotions. Let’s look at these options one by one:
a. Available Promotions.
Under this tab, you can view a list of promotions that are currently running. These are the promotions that you can participate in. Click on any promotion card to view more details, including the conditions and a list of items that have been added.
b. Participating promotions.
If your product is already participating in a promotion, you can find the information under this tab. Here you can see which products are participating in the promotion and the detailed conditions of the promotion.
c. Completed promotions.
Under this tab, you can view the history of all completed promotions. This is very useful for analyzing past promotions and improving future strategies.
Step 4: View promotion details.
If you want to view the detailed conditions of a promotion, just click on the promotion card. This will open a page with all the important information about the promotion, such as the event date, discount rate, applicable products, minimum purchase amount, etc. Knowing the conditions in detail will help you plan your sales strategy better.
Step 5: Participate in the promotion.
If you decide to participate in a promotion, you can find the corresponding option on the promotion details page. Depending on the requirements of your campaign, you may need to add specific products to your campaign, set a discount rate, or perform other necessary steps.
By following the steps above, you can easily view, participate in, and manage promotions to increase your sales on Ozon. Promotions are an effective way to attract more customers and increase product exposure, so making full use of these tools will help your e-commerce business succeed.