Founded in 2004, DHgate.com is an all-weather international online wholesale trading platform that gathers products from many small and medium-sized suppliers in China and effectively provides procurement services for many small and medium-sized buyers abroad. DHgate.com is the first website in China to provide a B2B online trading platform for small and medium-sized enterprises. It adopts a commission system, and users are exempt from registration fees. Fees are only charged after the transaction between the buyer and the seller is successful. According to data from the PayPal trading platform, DHgate.com is the first e-commerce website in Asia Pacific and the sixth in the world in terms of online foreign trade transaction volume. Its transaction volume in 2011 reached 10 billion yuan. As China’s leading cross-border e-commerce transaction brand, DHgate.com is one of the third-party e-commerce platforms for China’s foreign trade recommended by the Ministry of Commerce. The Ministry of Industry and Information Technology’s E-commerce Organization Management and Certification Center has listed it as a demonstration and promotion unit. At present, DHgate.com has achieved a scale of more than 1 million domestic suppliers online, 25 million kinds of goods, and 4 million buyers from 224 countries and regions around the world. 100,000 buyers purchase online in real time every hour, and an order is generated every 3 seconds.
Dunhuang.com is committed to helping Chinese small and medium-sized enterprises enter the global market through cross-border e-commerce platforms, opening up a new international trade channel and making online transactions simpler, safer and more efficient. As an innovator of B2B e-commerce in the field of international trade, Dunhuang.com has fully considered the particularity of international trade, and has completely integrated emerging e-commerce and traditional international trade, providing professional and effective information flow, safe and reliable capital flow, fast and convenient logistics and other services for international trade operations. It is a major innovation in the field of international trade and has opened a new chapter in China’s international trade. Dunhuang.com adopts the EDM marketing model to expand overseas markets at low cost and high efficiency. The self-built EDMSYS platform provides high-quality product information for overseas users. Users can freely subscribe to English DM product information and learn about the latest market supply at the first time.
Dunhuang.com’s core business is B2B small wholesale, mainly targeting domestic small and medium-sized suppliers and foreign small and medium-sized buyers. Domestic small and medium-sized suppliers are integrated through Dunhuang.com to form a “long tail market” and jointly resist risks. These small and medium-sized suppliers are like pearls of different sizes. Dunhuang.com selects and polishes them and strings them into different pearl necklaces, which increases the value of the supplied products and forms scale advantages in specifications, quantity and price. Compared with large suppliers, foreign small and medium-sized buyers have fewer purchasing channels and smaller purchase batches, which leads to information asymmetry with the supply market. Dunhuang.com improves service quality, establishes stable cooperative relationships with them, and provides them with cheap and safe sources of goods, so that foreign buyers can profit from it.