When opening Alibaba International Station, you need to submit authentication information, company information, and complete product release before you can choose the date to open the store. Therefore, product information collection is a necessary step in the construction of store infrastructure. Product information collection refers to the organization of basic product information. Product information collection includes basic product information collection and product image collection.
(1) Basic product information collection
Basic product information collection refers to the basic product information organized on the basis of understanding the competitive advantages, product uses, product features, product parameters and other information of the company’s products. Basic product information includes product title, product attributes, product functions, product price, basic product parameters and size and weight.
(2) Product image collection
Based on understanding the company’s main products and product uses, customer groups and target markets, determine the style of product images and then collect product images. The main types of product images include product main images, product detail images, product selling point images, product packaging, product usage effect images and usage scenario images.