The specific advertising effect of Facebook still needs to consider the industry category, audience form, advertising content and budget, and analyze according to the actual situation.
There are also some tips to pay attention to when placing advertisements:
1) The purpose of the advertisement must be clear.
2) Facebook can accurately locate the age, gender, hobbies, location, mobile phone model, operating system, network environment, etc. of the advertising audience, so as to determine whether they are the customers you want to place advertisements.
3) Make good use of the custom audience function.
4) Pay attention to remarketing, because remarketing advertising has low cost and high conversion rate.
5) Each advertisement should be a perfect work of art, and its content, pictures and titles should attract the audience at a glance.
6) Facebook advertising should keep in mind one thing: simplicity.
7) Make a good budget and track the advertising effect.
In addition, you can also combine the buy-and-give activities and coupon activities of Amazon’s in-site marketing to turn customers into loyal fans by giving gifts or discounts.
Sellers can choose one or several of these options based on their own products and needs.