As the leading e-commerce platform in Latin America, Mercado Libre provides sellers with a variety of flexible delivery methods, among which delivery costs are one of the factors that sellers need to focus on during their operations. This article will explore in depth how Mercado Libre calculates delivery costs, with a special focus on self-delivery and overseas warehouse models, and provide sellers with detailed operating guidelines and precautions.
1. Delivery costs in self-delivery mode.
Place of shipment and delivery destination: In the self-delivery model, the delivery cost first depends on the place of shipment and the delivery destination of the goods. Mercado Libre will allocate cooperative logistics based on these two factors to ensure fast and efficient delivery services.
Store Reputation level: The seller’s store Reputation level is also an important factor affecting delivery costs. Stores with high reputation levels enjoy more discounts and exemptions, which is an incentive taken by the platform to encourage sellers to improve service quality.
Shipping method: In the self-delivery model, sellers can use the official shipping calculator provided by Mercado Libre to accurately calculate delivery costs. Such flexibility allows sellers to better control and manage logistics costs.
2. Delivery costs of overseas warehouse model.
Basic delivery costs: For sellers using overseas warehouse model, their basic delivery costs are composed of first-leg freight, regular storage fees and last-leg delivery fees. First-leg freight involves the cost of transporting goods from the place of shipment to the overseas warehouse, while storage fees are related to the time and quantity of goods stored in the warehouse.
Final delivery fee: The last-leg delivery fee is an additional cost that sellers need to consider under the overseas warehouse model. The calculation method depends on the weight and size of the goods, as well as the reputation level of the seller’s store. In order to encourage sellers to better develop overseas warehouse business, the platform will reduce up to 50% of the last-leg delivery fee based on the store’s reputation level and the price of the goods.
3. Operation guide and precautions.
Flexible use of freight calculator: In the self-delivery model, sellers should flexibly use the freight calculator provided by the Meikeduo platform to accurately calculate the delivery cost of each order and ensure reasonable pricing.
Improve Reputation Level: A high Reputation level not only enjoys more discounts and exemptions, but also helps to improve the store’s reputation and increase buyers’ trust.
Make full use of the benefits of the overseas warehouse model: Sellers using the overseas warehouse model should make full use of the last-mile delivery fee exemptions provided by the platform, and reduce operating costs by improving Reputation levels and reasonable pricing.
By deeply understanding the delivery fee calculation method of the Meikeduo platform, sellers can better formulate logistics strategies, improve service levels, and reduce costs, so as to stand out in the fiercely competitive e-commerce market.