TEMU women’s clothing platform provides a broad space for development for cross-border e-commerce merchants. In women’s clothing of different regions and styles, accurate strategies are the key to achieving hot items and hot stores. In the next stage, we will interpret the trends and strategies of the women’s clothing market in detail for you to help sellers achieve greater success on the TEMU platform.
1. European elegance.
European elegance is mainly light dresses, ethnic long skirts, printed shirts, etc. Although the workmanship is relatively complicated, it is a relatively easy-to-sell style on the TEMU platform. We recommend that merchants seize the fast pace of the platform in terms of price verification and version review, and the price can be 5-10 US dollars higher than that of the US area. When laying out, choose hot-selling fabrics, gradually expand the categories, create a variety of trendy items, and improve the matching of the store and the choice space of customers.
2. Middle Eastern clothing.
Women in the Middle East have a relatively conservative dressing style, tending to wrap designs, such as robes, dresses, headscarves, etc. Merchants can extend some unique designs on this basis, such as A-line printed long skirts, elegant styles of smooth fabrics, and some hot-selling styles with unique designs. Pay attention to holiday sales in the Middle East market, and make good use of the Ramadan activities in May, the shopping festival in November and White Friday to carry out targeted holiday marketing.
3. Asian style.
Asian style is suitable for domestic e-commerce platforms and can be sold directly using existing payment. Merchants can expand according to existing pallets and continue to create trendy items. Cotton and linen series are especially recommended. This is a popular fabric in spring and summer. It is breathable, natural and environmentally friendly and is deeply loved by European and American consumers. On the TEMU platform, cotton and linen merchants are relatively scarce, and it is a market worth considering.
4. Y2K full category.
Y2K style, including overalls, letter printed sweatshirts, drawstring design T-shirts, etc., is a very hot-selling style. This style is easy to increase in volume, and merchants can achieve better sales results by extending items, such as T-shirts or leggings with printed elements.
5. Black fashion.
Black fashion is a photography style, not just for black people. Black consumers account for a large proportion of the world, and the market potential is huge. When merchants choose this style, they must maintain the consistency of the overall style of the store to achieve better sales results. Such merchants are relatively scarce on the TEMU platform and have great room for development.
6. Basic styles.
Basic styles include leggings, tank tops, vests, simple dresses, etc. This type of item is relatively simple, but very easy to sell. Merchants can achieve unity and coordination of the entire store by developing a rich color system and style.
7. Retro style.
Retro style is a classic style of cross-border e-commerce and will never go out of style. Merchants can use items such as plaid long skirts, large swing skirts, gauze skirts, and printed dresses, which are deeply loved by customers. By deeply understanding the retro items that sell well on the TEMU platform, merchants can extend some popular designs to increase the exposure and attractiveness of the store.
Conclusion:
On the TEMU women’s clothing platform, merchants should be good at grasping fashion trends and accurately positioning their own styles. By gaining a deeper understanding of consumer preferences and market trends in different regions, merchants can develop more precise strategies to help achieve the goal of having popular products and stores.