During Amazon’s operations, sellers will inevitably face the problem of product removal. This may be caused by a variety of reasons, and it is crucial to understand these reasons and adopt effective re-listing solutions.
1. Common reasons for Amazon product removal
Violation of Amazon policies: Amazon has a strict set of sales policies, and violations of these policies may result in product removal. For example, selling counterfeit goods, infringing intellectual property rights, selling prohibited items, etc.
Product safety issues: Amazon has high standards for product safety. Products that have safety hazards and have not passed the necessary safety certifications may be removed from the shelves.
Product quality issues: A high proportion of negative reviews or excessively high return rates may cause products to be removed from the shelves, and maintaining product quality is crucial.
Insufficient inventory: Long-term insufficient inventory may cause Amazon to suspend or remove related products to ensure timely delivery services.
Seller account issues: The health of the seller’s account is directly related to the sales status of the product. Problems such as low account ratings and violations of Amazon’s Seller Code of Conduct may result in product removal.
Product classification error: If a product is incorrectly classified into an inappropriate category, it may result in the product being removed from the shelves.
Product image or description issues: Amazon requires clear and accurate product images and descriptions. Blurred images, inaccurate descriptions, or misleading information may result in the product being removed from the shelves.
Product pricing issues: Abnormal pricing, such as prices that are much higher than the market price or frequent changes, may be considered as price manipulation, resulting in product removal.
Second, can products removed from Amazon be put back on the shelves?
Find out the reason for suspension: Sellers first need to find out the specific reason why the product was suspended, and find detailed information about the suspension through the seller backend or Amazon notification to provide guidance for subsequent operations.
Solve the reason for suspension: Take appropriate solutions based on the reason for suspension, which may involve modifying product information, solving quality problems, and complying with Amazon policies.
Enter Amazon Seller Backend: Log in to the seller backend and find the warehouse where the suspended product is located.
Find the discontinued product: Find the discontinued product in “Inventory” or “Inventory Management” and use the search function to find it quickly.
Check the product status: Go to the product details page, check the status of the product, and find options such as “Relist” or “Edit”.
Click to relist or edit: In the product details page, click the corresponding option to start the relisting operation.
Modify product information as required: Modify product information according to Amazon’s requirements to ensure that all information is accurate, complete, and in compliance with policies.
Submit a relisting application: After completing the modification of product information, submit a relisting application, and the Amazon system will review it.
Wait for review results: Wait for Amazon’s review results, which usually takes a few hours to a few days.
Pay attention to notifications and emails: Amazon will notify sellers of the review results through notifications and emails, so pay attention in time.
Check product status: If the review passes, the product will be relisted, and the seller will check the product status to ensure normal display and sales.
Check the product list: Make sure the relisted product is already in the list and can be sold normally.
Through the above steps, sellers can effectively deal with the problem of Amazon product removal and ensure that the product can be relisted and continue to sell. Timely understanding and resolving the reasons for suspension of sales is the key to successful relisting.