Under the directive on energy-related product labeling issued by the European Parliament and the Council of the European Union, Allegro has introduced new parameters – energy efficiency rating and cooling energy rating (applicable to air conditioners) to further improve product information transparency and shopping experience. This rule adjustment affects a wide range of product categories, including products in multiple fields such as home and garden, companies and services, electronics/RTV i AGD, etc.
Applicable Product Categories
House and garden:
Heaters
Fan heaters
Boilers and furnaces
Boilers
Water heaters
Recuperatory
Air conditioners
Fireplace inserts
Saunas and accessories
Company and services:
Freezers
Refrigerators, refrigerators
Electronics/RTV i AGD:
Hoods (freestanding and built-in)
Freestanding kitchens
Ovens
Clothes dryers
Portable air conditioners and air conditioners
Split air conditioners
Changes due to the new regulations
Merchants need to clearly select the energy efficiency rating of the product in the Offer and, where applicable, provide the cooling energy rating (for air conditioner products). These ratings will be displayed directly in the product’s Offer, making it easier for consumers to understand the product’s energy performance.
Merchant self-check reminder
To ensure that merchants comply with the new regulations, Allegro emphasizes the need for self-checks. When selling products subject to the new regulations, merchants must ensure that the energy parameters are correctly filled in the Offer. From October 1, products that do not follow the rules will not be able to be published, restored or edited. In order to avoid unnecessary trouble, merchants must adjust their product information in a timely manner.
Additional files provide more information
To meet the need for more detailed information about products, merchants can add PDF/JPG/PNG files containing all energy labels and PDF files containing all product tables in Offer. This provides merchants with more opportunities to showcase and explain the energy characteristics of products, which helps to increase the attractiveness of products.
Conclusion
By introducing new energy labeling regulations, Allegro aims to improve the transparency of product information on the platform and provide consumers with a more comprehensive basis for shopping decisions. Merchants should pay close attention to the implementation time of this regulation and ensure the compliance of their own products to avoid possible suspension of sales. Transparent and standardized product information will further promote the healthy development of the Allegro platform and benefit merchants and consumers.