When cross-border e-commerce sellers are preparing to take pictures of products, we must first understand some of the browsing habits of overseas customers.
Less is more:
To become an excellent cross-border e-commerce customer service staff, one very important point is to understand the cultural customs and aesthetics of overseas target customers. Opening the mainstream e-commerce websites abroad, we can find that they are very different from the mainstream e-commerce styles and product display methods in China. The product pictures, product details pages and product list pages displayed by overseas e-commerce are all designed to be simple and clean, especially the main pictures of the products, which give people a uniform feeling, only containing pictures of the products for sale and necessary text information, such as price and product name.
Therefore, when designing the product details page, we must meet the judgment standards of “less is more” and “simple is beautiful” of overseas customers, and display the necessary elements and core information of the products. The background of each product is clean and simple, without too much promotional advertising and other information, making customers feel neat, simple and clear.